### The Rise of Fitness and Wellness Influencers
In recent years, fitness and wellness have become pivotal aspects of countless individuals' lives. The explosion of social media platforms has paved the way for numerous fitness influencers who are reshaping our understanding of health and wellness. Instagram and YouTube serve as vital arenas where these influencers share their knowledge, inspire their followers, and motivate them to adopt healthier lifestyles.
In this article, we will showcase the top 20 female fitness influencers who are captivating millions of followers across Instagram and YouTube. Let’s dive in.
#### Instagram Fitness Influencers
**1. Kayla Itsines**
- **Instagram Handle**: @kayla_itsines
- **Followers**: 15.2M
- **Website**: [Link](#)
Kayla Itsines, a renowned personal trainer and author from Australia, is celebrated for her Bikini Body Guide (BBG) workout program. With an impressive following of over 12 million, she stands as one of the most influential female fitness figures on Instagram. Kayla is a certified personal trainer dedicated to empowering women of all shapes and sizes to achieve their fitness goals through her supportive approach.
**2. Whitney Simmons**
- **Instagram Handle**: @whitneyysimmons
- **Followers**: 3.4M
- **Website**: [Link](#)
Whitney Simmons, recognized for her strength and agility training, is a fitness enthusiast and YouTube personality boasting more than 2 million Instagram followers. Her account is a treasure trove of workout tips, healthy recipes, and motivational content that motivates women to lead healthier lives.
**3. Massy Arias**
- **Instagram Handle**: @massy.arias
- **Followers**: 2.7M
- **Website**: [Link](#)
As a certified personal trainer and fitness model, Massy Arias is renowned for her high-intensity workouts and positive body image advocacy. With over 7 million followers on Instagram, she offers a no-nonsense approach to fitness, inspiring women to pursue their fitness aspirations regardless of their starting point.
**4. Rachel Brathen**
- **Instagram Handle**: @yoga_girl
- **Followers**: 2M
- **Website**: [Link](#)
Rachel Brathen is a Swedish yoga instructor and author celebrated for her empowering yoga practices and messages of self-love. As a pioneer of paddleboard yoga and the founder of Island Yoga Aruba, Rachel gained fame through her best-selling book, "Yoga Girl," published in 2015.
**5. Jen Selter**
- **Instagram Handle**: @jenselter
- **Followers**: 13.6M
- **Website**: [Link](#)
With over 12 million followers, Jen Selter, a fitness model, is famed for her impressive physique and butt-building workouts. She played a key role in popularizing the trend of "belfies" (butt selfies) on Instagram, consistently sharing motivational quotes and fitness inspiration.
**6. Cassey Ho**
- **Instagram Handle**: @blogilates
- **Followers**: 2.4M
- **Website**: [Link](#)
Cassey Ho, the creator of the popular POP Pilates program, has cultivated a following of over 3 million on Instagram. Her fun and energetic approach to fitness is reflected in her extensive selection of workout videos, healthy recipes, and motivational posts, making her a beloved figure among fitness enthusiasts.
**7. Sjana Elise Earp**
- **Instagram Handle**: @sjanaelise
- **Followers**: 1.4M
- **Website**: [Link](#)
Sjana Elise Earp, a prominent fitness influencer and yoga instructor from Australia, shares her enthusiasm for fitness and wellness on Instagram. Her creative yoga poses and motivational posts inspire followers to embrace healthier lifestyles while also offering glimpses into her travel and lifestyle experiences.
**8. Anna Victoria**
- **Instagram Handle**: @annavictoria
- **Followers**: 1.1M
- **Website**: [Link](#)
Anna Victoria is a certified personal trainer based in Los Angeles, known for her realistic and relatable approach to fitness. Her Instagram account is filled with useful tips, workouts, and healthy recipes, alongside her comprehensive workout and nutrition programs, the "Fit Body Guides."
**9. Emily Skye**
- **Instagram Handle**: @emilyskyefit
- **Followers**: 2.7M
- **Website**: [Link](#)
Emily Skye is a personal trainer celebrated for her strength training programs and positive body image messages. Her approachable style and wealth of accessible fitness tips make her a wonderful resource for individuals of all fitness levels.
**10. Tanya Poppett**
- **Instagram Handle**: @tanyapoppett
- **Followers**: 357K
- **Website**: [Link](#)
Tanya Poppett, a personal trainer and fitness model, is known for her high-intensity workouts and motivational messaging. Her rich background in dance contributes to her unique, engaging approach to fitness.
#### YouTube Fitness Influencers
**11. Dr. LA Thoma**
- **YouTube Channel**: @daretobeactivewithdr.latho1816
- **Subscribers**: 69K
- **Website**: [Link](#)
A Doctor of Physical Therapy, Dr. LA Thoma specializes in transforming sedentary lifestyles through her "DareToBeActive" challenge. Her content aims to demystify health and fitness for those just starting their journey.
**12. Adriene Mishler**
- **YouTube Channel**: @yogawithadriene
- **Subscribers**: 11.8M
- **Website**: [Link](#)
Adriene Mishler’s channel, "Yoga With Adriene," features a diverse array of yoga videos tailored to fit various moods and physical goals. By offering high-quality content for free, she strives to make yoga accessible to everyone.
**13. Pamela Reif**
- **YouTube Channel**: @PamelaRf1
- **Subscribers**: 9.38M
- **Website**: [Link](#)
Pamela Reif transcends the typical fitness YouTuber role by offering workout videos alongside cookbooks, food products, and a meal delivery service. Her app, “The Pam App,” provides healthy recipes, workout routines, and wellness tips.
**14. Anna Renderer**
- **YouTube Channel**: @POPSUGARFitness
- **Subscribers**: 6.05M
- **Website**: [Link](#)
Leading the Popsugar Fitness channel, Anna Renderer delivers engaging fitness programs that combine cardio, strength training, and flexibility workouts alongside celebrity trainer collaborations.
**15. Kelli and Daniel**
- **YouTube Channel**: @fitnessblender
- **Subscribers**: 6.65M
- **Website**: [Link](#)
Kelli and Daniel launched Fitness Blender to provide an extensive library of over
"Top 20 Women Fitness Influencers to Follow on Instagram/YouTube in 2023"
### The Rise of Fitness and Wellness Influencers
In recent years, fitness and wellness have become pivotal aspects of countless individuals' lives. The explosion of social media platforms has paved the way for numerous fitness influencers who are reshaping our understanding of health and wellness. Instagram and YouTube serve as vital arenas where these influencers share their knowledge, inspire their followers, and motivate them to adopt healthier lifestyles.
In this article, we will showcase the top 20 female fitness influencers who are captivating millions of followers across Instagram and YouTube. Let’s dive in.
#### Instagram Fitness Influencers
**1. Kayla Itsines**
- **Instagram Handle**: @kayla_itsines
- **Followers**: 15.2M
- **Website**: [Link](#)
Kayla Itsines, a renowned personal trainer and author from Australia, is celebrated for her Bikini Body Guide (BBG) workout program. With an impressive following of over 12 million, she stands as one of the most influential female fitness figures on Instagram. Kayla is a certified personal trainer dedicated to empowering women of all shapes and sizes to achieve their fitness goals through her supportive approach.
**2. Whitney Simmons**
- **Instagram Handle**: @whitneyysimmons
- **Followers**: 3.4M
- **Website**: [Link](#)
Whitney Simmons, recognized for her strength and agility training, is a fitness enthusiast and YouTube personality boasting more than 2 million Instagram followers. Her account is a treasure trove of workout tips, healthy recipes, and motivational content that motivates women to lead healthier lives.
**3. Massy Arias**
- **Instagram Handle**: @massy.arias
- **Followers**: 2.7M
- **Website**: [Link](#)
As a certified personal trainer and fitness model, Massy Arias is renowned for her high-intensity workouts and positive body image advocacy. With over 7 million followers on Instagram, she offers a no-nonsense approach to fitness, inspiring women to pursue their fitness aspirations regardless of their starting point.
**4. Rachel Brathen**
- **Instagram Handle**: @yoga_girl
- **Followers**: 2M
- **Website**: [Link](#)
Rachel Brathen is a Swedish yoga instructor and author celebrated for her empowering yoga practices and messages of self-love. As a pioneer of paddleboard yoga and the founder of Island Yoga Aruba, Rachel gained fame through her best-selling book, "Yoga Girl," published in 2015.
**5. Jen Selter**
- **Instagram Handle**: @jenselter
- **Followers**: 13.6M
- **Website**: [Link](#)
With over 12 million followers, Jen Selter, a fitness model, is famed for her impressive physique and butt-building workouts. She played a key role in popularizing the trend of "belfies" (butt selfies) on Instagram, consistently sharing motivational quotes and fitness inspiration.
**6. Cassey Ho**
- **Instagram Handle**: @blogilates
- **Followers**: 2.4M
- **Website**: [Link](#)
Cassey Ho, the creator of the popular POP Pilates program, has cultivated a following of over 3 million on Instagram. Her fun and energetic approach to fitness is reflected in her extensive selection of workout videos, healthy recipes, and motivational posts, making her a beloved figure among fitness enthusiasts.
**7. Sjana Elise Earp**
- **Instagram Handle**: @sjanaelise
- **Followers**: 1.4M
- **Website**: [Link](#)
Sjana Elise Earp, a prominent fitness influencer and yoga instructor from Australia, shares her enthusiasm for fitness and wellness on Instagram. Her creative yoga poses and motivational posts inspire followers to embrace healthier lifestyles while also offering glimpses into her travel and lifestyle experiences.
**8. Anna Victoria**
- **Instagram Handle**: @annavictoria
- **Followers**: 1.1M
- **Website**: [Link](#)
Anna Victoria is a certified personal trainer based in Los Angeles, known for her realistic and relatable approach to fitness. Her Instagram account is filled with useful tips, workouts, and healthy recipes, alongside her comprehensive workout and nutrition programs, the "Fit Body Guides."
**9. Emily Skye**
- **Instagram Handle**: @emilyskyefit
- **Followers**: 2.7M
- **Website**: [Link](#)
Emily Skye is a personal trainer celebrated for her strength training programs and positive body image messages. Her approachable style and wealth of accessible fitness tips make her a wonderful resource for individuals of all fitness levels.
**10. Tanya Poppett**
- **Instagram Handle**: @tanyapoppett
- **Followers**: 357K
- **Website**: [Link](#)
Tanya Poppett, a personal trainer and fitness model, is known for her high-intensity workouts and motivational messaging. Her rich background in dance contributes to her unique, engaging approach to fitness.
#### YouTube Fitness Influencers
**11. Dr. LA Thoma**
- **YouTube Channel**: @daretobeactivewithdr.latho1816
- **Subscribers**: 69K
- **Website**: [Link](#)
A Doctor of Physical Therapy, Dr. LA Thoma specializes in transforming sedentary lifestyles through her "DareToBeActive" challenge. Her content aims to demystify health and fitness for those just starting their journey.
**12. Adriene Mishler**
- **YouTube Channel**: @yogawithadriene
- **Subscribers**: 11.8M
- **Website**: [Link](#)
Adriene Mishler’s channel, "Yoga With Adriene," features a diverse array of yoga videos tailored to fit various moods and physical goals. By offering high-quality content for free, she strives to make yoga accessible to everyone.
**13. Pamela Reif**
- **YouTube Channel**: @PamelaRf1
- **Subscribers**: 9.38M
- **Website**: [Link](#)
Pamela Reif transcends the typical fitness YouTuber role by offering workout videos alongside cookbooks, food products, and a meal delivery service. Her app, “The Pam App,” provides healthy recipes, workout routines, and wellness tips.
**14. Anna Renderer**
- **YouTube Channel**: @POPSUGARFitness
- **Subscribers**: 6.05M
- **Website**: [Link](#)
Leading the Popsugar Fitness channel, Anna Renderer delivers engaging fitness programs that combine cardio, strength training, and flexibility workouts alongside celebrity trainer collaborations.
**15. Kelli and Daniel**
- **YouTube Channel**: @fitnessblender
- **Subscribers**: 6.65M
- **Website**: [Link](#)
Kelli and Daniel launched Fitness Blender to provide an extensive library of over
