For a long time, every one of us has a love-hate relationship with cosmetics. Most people turn to makeovers to look beautiful and young but try to avoid it when they notice a pesky pimple on the skin. The beauty sector is evolving rapidly and understanding the requirements of the consumers. People are looking for cosmetics that help accentuate their look and suit their skin type as well.
Besides offering a flawless finish and the best coverage, beauty brands are trying to provide beauty lovers with high-quality products that nourish users’ skin. There are numerous skincare-infused cosmetics products movable in the market these days. Nandita Manchanda says, “Skincare and cosmetics are two inseparable terms as the ultimate goal is to improve the beauty of the user.”
The cosmetics market size was evaluated at $380.2 billion in 2019 globally and is predicted to reach $463.5 billion by 2027. It will register a 5.3% CAGR between 2021 to 2027. Presently, cosmetics have become an essential piece of the modern lifestyle of individuals. However, growth in cognizance was an external beauty along with an individual’s internal intellect. It has become a major driving factor for the use of cosmetics in the global market.
There is a rise in the use of cosmetics has increased among men and women in their daily routine, which has resulted in growing global cosmetics market demand. Changing lifestyles have led to the growth of the global cosmetics market. The cosmetics industry has been segmented into different categories such as gender, region, distribution channel, etc. The global market is divided into skincare, haircare, fragrances, deodorants, and cosmetics; it is predicted to grow shortly.
Check How Cosmetics Have Checked into Skincare Right Here!
It would not be wrong to say that cosmetics appreciated the appeal of a classic. When people use a foundation formulated with SFP, then they can consider skipping the sunscreen. The use of Mascaras that nourish the user’s lashes has increased; even some people prefer to use eyeliner pencil with natural actives that help to reduce the aging signs.
Suppose you have found conscientious slathering on lip balm after applying a matte on your lips for keeping it for an extended period. You need to check the beauty care infused cosmetics to take the guilt out of the equalizations. While cosmetics devote to long-lasting coverage, including ornament payoff, they now require beauty lovers to know how they can nourish their skin and enhance their beauty in no time.
What to know more about how beauty and skincare have changed the cosmetics industry? Then dive deep to find its resilience tested, that lies ahead in today’s holistic approach to putting on conventional makeups.
Rise of Skincare in Cosmetic Sector
2020 is different from other years as the world has experienced lockdown and social distancing rules due to COVID 19 pandemic, whereas the beauty industry is affected more due to COVID 19 pandemic. Reena Chhabra says, “Cosmetics is no more typecast in the lead of improving its features, but is now considered as a multitasker.”
Reena further adds, “2021 has an uptick in skincare-infused cosmetics; hence the trend is making a while.” She says, “There are numerous aspects which have increased the demand in the beauty sector, the lockdown has redefined the relation of beauty lovers with cosmetic kits.” Nowadays, instead of perfume shops and beauty brands introducing their products and making people understand how it helps them, the situation has turned.
“Customers have become more comfortable with their skin and looking for beauty and skincare products that provide the advantages. Now they are not ready to compromise with their vitality and health. Hence many beauty brands have started focusing on improving their product formula,” Smita Baisakhia explained. Beauty brands have diligently taken inputs on what their customers want in their beauty and skincare products.
Ingredient Savvy Customers: How They Increase in 2021?
The modern skincare philosopher very well knows ascorbic, azelaic, and hydroxy acids with ease. All of this comes with little surprise then that the persistence is now holding oblige of cosmetics. The COVID 19 pandemic has changed the way people use cosmetics in their day-to-day life.
Focus pivoted from skincare to cosmetics; the beauty and skincare sector has little choice to follow suit. An expeditious stroll down the skincare aisle and customers now search to find everyday makeup staples emphasized with skincare benefits. Nowadays, people love to buy cosmetics, foundations, lip balm, and other beauty products with nourishing oils and concealers filled with rejuvenating activities.
The most used skin and beauty care ingredient is makeup oil that provides moisturization and hydration to the skin as they are leasing agents. Beauty brands can use jojoba oil and shea butter as more people find such ingredients in beauty care products as it nourishes and moisturizes their skin. Beauty brands can use ingredients such as grape seed oil, avocado butter, mango butter, lemon peel water, macadamia nut oil, and other ingredients. Let’s check some more trends that are rocking are rocking in 2021.
Clean Beauty
Driven by discerning customers, fresh and green beauty is neither cramped than an inclination. Nourishing the skin with the right ingredients plays a vital role in skin feel and looks. Cosmetics with natural ingredients are the most significant trend as more people indulge in organic and natural products, drying alcohol, free of parabens, sulfates, drying alcohol, artificial fragrances.
Skincare Infused Makeup
Today the line between cosmetic and beauty care is getting blurred. People prefer natural cosmetic brands to shop beauty and skincare products to nourish their skin deeply. They are more found in products that contain natural ingredients helping them to improve their appearance to a great extent.
Sustainable Products
Sustainability is a strong inclination for the situation that goes from glamour to method and beyond. It is a theory related to self-care which is emphasized. 2021 has witnessed a drastic increase in the purchase of at-home beauty and skincare products like laser hair removal devices, facial toning machines, massaging roller, and many more. Customers these days are becoming more choosy about the path for sustainable products.
Ending Note
From sustainable product packages to personalized skincare products, 2021 has witnessed new beauty and skincare trends that are here to stay. With passing time and the latest innovations, the beauty sector is infusing skincare with cosmetics. Transforming at an incredible speed, the skin and beauty sector has much to offer in the future. We all need to wait to experience what is next to come in today’s fast-changing world.