Anti-Ageism Selfcare Hub “My Julie” Is Opening In Melbourne

My Julie is the home of no-nonsense, passionately championing anti-ageism and saying a hard no to surgical anti-aging procedures and treatments.

Self-care village My Julie is gearing up to open its doors in July 2023, residing in Melbourne in the newly constructed heritage building Penny Lane, Moonee Ponds. The holistic lifestyle and beauty precinct will champion ageing naturally, encouraging people of all ages to rebelliously and unapologetically celebrate who they are and love the skin they’re in.

Founded by beauty guru Mini Latif, who garners 20+ years industry experience, My Julie will be the ultimate beauty and wellness destination for those in Victoria, aiming to nurture and revitalise in an inclusive environment while offering state of the art treatments and experiences, such as:

  • IV Vitamin Therapy: Administering vital vitamins and nutrients in an effective and safe means to improve health and wellness. Each treatment plan is tailored to identify vitamin deficiencies and hormone imbalances.
  • Laser Treatments: Now in over 100 countries, Lumenis has been selected to deliver laser treatments from entry level hair removal to vascular skin programs ranging from $15 to $750 per treatment.
  • Skin Services: Skin is the hero service at My Julie and will be specialised in treating pigmentation, acne, skin tightening and revitalisation. To elevate the offering, Hydrafacial has been signed on to support the Villagers skin journey as they are a proven powerhouse of support. The backroom facials are geared up with luxurious, clean and scientifically proven products by Cosmedix and Aspect Dr.
  • Beauty Bar: A dedicated bar has been designed for Brows and Face Threading and Lash Lifts. These will be administered by Brow and Lash experts with masters levels of service and skill.
  • Masterclasses: A Master Class area has also been included for one on one and small group classes to help educate and nurture all things wellness both inside and out and demystify beauty techniques that can be learned quickly and effectively.
My Julie founder Mini Latif (pictured) plans to welcome those of all ages into My Julie to embrace one’s natural beauty – regardless of their age.

My Julie will also house cult brands locally and overseas that have been carefully curated for our local market. The ‘My Julie’ custom product line will be exclusively available at The Village and ranges from ‘must have tools’ to a state of the art hybrid line of skincare meets makeup in one.
All treatments will be conducted within specially designed treatment rooms and lounge spaces that provide a chic and comfortable setting while you’re pampered and energised with friends, loved ones, or merely treating yourself solo.

“There is a space for injectables, absolutely. However, feeling beautiful is far deeper than the removal of wrinkles and the size of your lips. It starts far deeper. Fifty-year-old women have been told for decades to strive to look like a 20-year-old. Why? Really, why? There is beauty in every age, and I really want to shout and emphasise to all women; you are seen.”

My Julie Founder, Mini Latif

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